The holidays are crunch time for consumer brands - let’s celebrate those who’ve SLEIGHed it this holiday season!
We analyzed offline distribution, offline sales, online traffic, social engagement, and customer review count over the last quarter to share the 12 fastest growing brands this holiday season.
Without further ado - here they are. Ho Ho Helio!
- A fast-growing brand in the Chips Category, SpudLove are fifth-generation farmers sustainably farming to create 100% organic potato chips. SpudLove has seen explosive growth YoY for both offline sales (+259%) and distribution (+357%).
- Catalina Crunch is a Breakfast & Cereal Category brand, focusing on healthy, low-carb cereals and snacks. The company saw a +78% increase in offline sales and +135% increase in offline distribution YoY.
- Everyday Humans is a Sun Care Category brand creating comfy, conscious sunscreen with skincare benefits. Their offline distribution saw an increase of a whopping +41,400% YoY, and their organic traffic grew +53% YoY.
- An Alcoholic Beverages - Other Category brand, Drunk Fruit makes hard seltzers featuring a variety of Asian fruit flavors. Drunk Fruit had an +698% increase in organic traffic and +397% increase in offline distribution YoY.
- Solely is a Fruit & Vegetable Snacks Category brand creating healthy, real fruit bites without added sugar or chemicals. In the last year, Solely has seen +90% growth YoY in offline sales and an impressive +1,572% growth YoY in organic traffic.
CanDo (Keto Krisp)
- CanDo is a Bars Category brand focusing on low carb and keto-friendly protein bars. Last year, CanDo saw a growth of +293% in offline sales and +108% in offline distribution.
Ritual Zero Proof
- As a Non-Alcoholic Beverages - Other Category brand, Ritual Zero Proof makes non-alcoholic spirit replacements that are also zero calories. The company had an increase of +>1k% in YoY offline sales and +466% in offline distribution.
- Focusing on Asian flavors is Sanzo, a Carbonated Drinks Category brand. Sanzo makes sparkling water featuring Asian flavors with no added sugar. Their offline distribution grew +564% last year, with an increase of +32% in organic traffic.
- Hilo Life is a Nuts & Trail Mix Category brand making low-carb, keto-friendly snack products. Hilo Life grew +381% YoY in offline distribution and +722% in organic traffic.
- Starface World is a Skincare Category brand, selling pimple patches and other skin products. Their offline distribution has increased by +591% YoY, while organic traffic has increased by +722% YoY.
- Bachan's is a Condiments & Sauces Category brand making Japanese barbecue sauces. Bachan's grew their offline sales and offline distribution by +532% and +535% respectively last year.
- Jinx is a brand within the Dog Food Category. With celebrity Chris Evans as a spokesperson, Jinx makes premium dog food using only clean ingredients. Just in the last year alone, Jinx has increased their offline distribution by an incredible +16,174% and organic traffic by +57%.
Kickstart Growth in the New Year
Want to top the charts in the new year? Knowledge is power, and Helio provides the most comprehensive data for CPG. Request a demo to learn how Helio can help your brand innovate and grow in 2023.
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